Motives is an AI-driven platform that conducts qualitative research projects for consumer brands by moderating and analyzing video interviews. This innovative approach enables brands to swiftly understand consumer preferences and test new ideas in hours rather than weeks.

Motives is an AI-driven platform that conducts qualitative research projects for consumer brands by moderating and analyzing video interviews. This innovative approach enables brands to swiftly understand consumer preferences and test new ideas in hours rather than weeks.