Success Venture Partners Research
Investment Thesis
Success Venture Partners (SuccessVP) is a San Francisco-based early-stage venture capital fund with a singular, highly differentiated thesis: Customer Success Ensures Value Creation. Founded in 2023 by John Gleeson, the fund operates at the intersection of post-sales expertise and venture capital, providing both capital and hands-on partnership for enterprise software founders navigating the post-sales motion.
The core belief is that for SaaS businesses, net revenue retention (NRR) is the primary driver of enterprise value. As stated on their website: "For a $1B revenue SaaS company, a 1% increase in Net Revenue Retention could translate into more than $700M in enterprise value." SuccessVP backs founders who need help retaining and growing their customer base — not just closing deals.
What makes SuccessVP structurally unique is its LP base: Silicon Valley's top Chief Customer Officers (CCOs) from companies including Motive, MuleSoft, Ironclad, Greenlight Guru, Notion, Monday.com, Slack, GitHub, DocuSign, Sprinklr, HubSpot, Verkada, Cribl, Toast, Hinge Health, Braze, Meltwater, Intercom, Waymo, WalkMe, Rakuten, Tableau, Branch, Dusty Robotics, Constant Contact, Segment, HeyGen, Sublime Security, and Salesforce. These LP relationships are a direct value-add — portfolio companies gain access to the world's most senior post-sales leaders who have direct buying authority and can serve as design partners, customer references, and mentors.
Sector Focus
SuccessVP is a thematic enterprise software fund, focused specifically on companies that enable the post-sales motion. Key areas include:
- Customer Success platforms — tools to manage, monitor, and grow customer relationships (e.g., Retain.ai)
- Revenue intelligence and analytics — dashboards and AI systems for NRR optimization (e.g., Matik for automated data-driven presentations)
- AI-powered support and knowledge tools — intelligent CS and support platforms (e.g., AptEdge)
- HR tech for frontline/hourly workers — an adjacent area where customer and employee retention overlap (e.g., Workstream)
- AI agents for sales and CS workflows — next-gen GTM automation (e.g., 1Mind)
- Immigration and workforce mobility — enabling companies to retain global talent (e.g., Casium)
- Data and identity infrastructure — underlying enablement layer (e.g., IDPartner, Clarent Data)
The fund's portfolio spans enterprise applications, HR technology, AI infrastructure, and B2B SaaS across 11+ companies, with at least 1 unicorn (GoMotive, formerly KeepTruckin, now at Series F).
Stage Focus
SuccessVP primarily invests at Seed, with selective participation at Series A (typically as a follow-on or via strategic value-add). A small number of pre-seed investments have also been made. As a $10M fund, they are a supporting/co-investor rather than a lead.
- Pre-Seed: Selective
- Seed: Core stage (average round size ~$3.95M)
- Series A: Follow-on or strategic participation
Check Size
Given the $10M fund size and 11+ portfolio companies, with standard reserves for follow-on, SuccessVP writes checks estimated between $250K and $750K. Their value proposition is not in check size but in the CCO LP network and customer success expertise they bring.
Lead Tendency
SuccessVP is not a lead investor. They consistently co-invest alongside larger institutional funds — Battery Ventures, a16z, Sequoia, Founders Fund, Index Ventures, Gradient Ventures, Emergence Capital, Khosla, CRV, and others. Their role is strategic and additive: they bring the CS network and operational expertise while larger funds lead the round.
Recent Activity
The fund has been actively deploying, with 2 investments in 2025:
- November 2025: 1Mind — AI-powered autonomous sales agents (Series A, $30.5M total funding), co-investor with Battery Ventures, Wing Venture Capital, Harmonic.
- October 2025: Casium — AI immigration and workforce mobility platform (Seed, $5M), co-investor with Maverick Ventures, AI2 Incubator. Based in Seattle.
- October 2024: Cascade AI — AI-powered business performance platform (Seed, ~$5.75M), co-investor with Gradient Ventures, Myriad Venture Partners, AlleyCorp.
- April 2023: IDPartner — Digital identity infrastructure for financial services (Seed, ~$4.2M), co-investor with Abstract Ventures + 7 others.
Portfolio Highlights
SuccessVP has 11+ portfolio companies with 1 unicorn:
- GoMotive (formerly KeepTruckin) — Fleet management unicorn, Series F, $717M raised; Scale, Index Ventures, Kleiner Perkins investors.
- 1Mind — AI autonomous agents for sales; $30.5M raised; Battery Ventures backed.
- Workstream — HR tech for hourly and deskless workers; Series B, $120M raised; Founders Fund, CRV, GGV backed.
- Matik — Data-driven presentation automation; Series A, $26.1M raised; a16z, Menlo Ventures backed.
- Retain.ai — Customer insights platform for CS teams; Emergence Capital backed.
- AptEdge — AI-powered knowledge and support tool; Stage 2 Capital backed.
- Arcwise — AI-powered spreadsheet tool; Sequoia, Village Global backed.
- Gradient AI — AI platform for insurance and HR; Wing Venture Capital, Mango Capital backed.
- Casium — AI immigration/workforce mobility; $5M seed, Maverick Ventures.
- IDPartner — Digital identity infrastructure; Abstract Ventures backed.
- Clarent Data — Data infrastructure; CRV, Liquid 2 Ventures backed.
- Preemo — Global Founders Capital backed.
- Obvio.ai — Khosla backed.
- Cascade AI — AI performance management; Gradient Ventures, AlleyCorp backed.
Team
John Gleeson — Founder and General Partner
John is the sole GP and the driving force behind SuccessVP. Before founding the fund, he scaled Customer Success at Motive (now GoMotive) from $1M to $300M in ARR, directly contributing to its unicorn outcome. He also served as a scout for Index Ventures, giving him deep venture network exposure.
Gleeson is also the founder and host of the SF and NYC Customer Success Meetups — the world's largest community for CS professionals — which functions as both a sourcing channel and a brand amplifier for the fund.
Ashvin Vaidyanathan (CCO, LinkedIn) described him as "a central figure in the Customer Success community."
LinkedIn: https://www.linkedin.com/in/johngleeson10/
Decision Process
As a solo GP fund, John Gleeson makes all investment decisions. No investment committee or partnership vote is required.
Founder Preferences
SuccessVP backs founders who understand customer success as a core value driver:
- Founders who have operational experience with CS pain points
- Companies where post-sales retention is a strategic wedge (NRR-oriented businesses)
- Founders building in enterprise SaaS where CCO relationships are commercially valuable
Geographic Focus
Primarily US-based, with a concentration in the SF Bay Area and Seattle. One European investment (Cascade AI, Romania-founded). International founders building in the US are welcome.
Fund Status
Actively deploying Fund I ($10M). Founded 2023. As of late 2025, 11 companies in portfolio with 2 investments in the last 12 months.