Creator Ventures Research Document
Investment Thesis
Creator Ventures is an early-stage venture capital fund focused on investing in founders defining the future of the consumer internet. The fund believes in supporting innovative creators and builders who are shaping internet culture through consumer-facing applications, creator tools, and digital experiences. Founded in 2022 by Sasha Kaletsky (former Bridgepoint and Uber) and Caspar Lee (early YouTube creator and co-founder of Influencer.com), the firm combines deep consumer internet expertise with creator economy insights.
Sector Focus
Creator Ventures invests across consumer internet and creator economy sectors, including:
- Creative tools and creator platforms
- PLG (product-led growth) SaaS applications
- Marketplaces for creators
- Consumer apps and social platforms
- Internet culture and community building
The fund has a global mandate with particular focus on companies solving problems for creators, consumers, and the broader digital community.
Stage Focus
Creator Ventures is explicitly an early-stage investor focusing on Pre-Seed and Seed rounds. The fund aims to lead and co-lead rounds at these stages, providing founders with capital, operational support, and strategic guidance during critical early growth phases.
Check Size
Fund II writes checks ranging from $200,000 to $2.5 million:
- Pre-Seed: $200K-$750K
- Seed: $500K-$2.5M
- Typical initial check: $300K-$1M range
Fund Details
- Fund I (2022): $20 million
- Fund II (2025): $45 million (closed May 2025)
- Total AUM: $65 million
- Backed by: Sequoia Capital and other tier-1 VCs
Lead Tendency
Creator Ventures positions itself as a lead investor in early-stage rounds. The firm aims to co-lead pre-seed and seed investments while remaining hands-on with portfolio companies.
Recent Activity
As of late 2025, Creator Ventures has made 28 investments across its funds, with active deployment:
- Recent investment: Deduction (Pre-Seed, November 2025)
- Tracxn reports 18 active companies with 3 new investments in the last 12 months
- Fund II actively deploying since May 2025 close
Portfolio Companies
Notable portfolio companies include:
- Beehiiv (newsletter platform)
- Praktika.ai (AI language learning)
- Palabra.ai (speech recognition)
- Runna (fitness app)
- ElevenLabs (voice synthesis)
- Jobright.ai (AI career platform)
- Deduction (accounting/tax)
- Creatify.ai (video creation)
- Memories.ai (memory management)
- Euka.ai
- Browse.ai (web automation)
- Consume Our Internet (media/culture publication)
Team
Partners:
- Sasha Kaletsky, Managing Partner: Former Bridgepoint (consumer and tech PE), Uber launcher, Oxford/Harvard MBA (Baker Scholar), deep PE and tech background
- Caspar Lee, General Partner: Early YouTube creator (15M+ audience, 7M main channel subscribers), co-founder Influencer.com (Europe's largest influencer marketing), founder MVE (talent management JV with WME), deep creator economy expertise
Decision Process
Partnership model with clear roles: Kaletsky leads from investment/operations perspective, Lee provides creator economy and product insights. Both founders demonstrate investor-operator mindsets.
Geographic Focus
Global focus with strong North American and European presence. Fund II maintains flexible global mandate for consumer internet opportunities.
Founder Preferences
Creator Ventures seeks founders solving real problems for creators and internet users:
- Builders defining internet culture
- Founders with product-market fit or clear product vision
- Teams understanding consumer behavior and creator needs
- Founders combining technical excellence with understanding of creator economy dynamics
Recent Fund Milestone
Fund II close in May 2025 signals continued confidence in creator economy space, with fund size more than doubling from Fund I, indicating successful exits and portfolio performance.
Investment Timeline
Typical decision timeline not explicitly disclosed but fund structure and early-stage focus suggests 2-4 week decision process for aligned opportunities.
Notable Background
Creator Ventures started in 2019 as early VC vehicle before formal Fund I in 2022. The firm renamed from Creator Collective Capital LLP, indicating evolution and professionalization of investor operation.