Canyon Creek Capital Research
Investment Thesis
Canyon Creek Capital is a Santa Monica-based venture capital firm focused on the "Bridge to Series A" investment stage. Founded in 2010 by Buck Jordan, the firm explicitly positions itself as an inflection-point investor, backing companies with real market adoption that are not yet ready for traditional Series A rounds. Their core belief centers on working with exceptional entrepreneurs to build game-changing companies while prioritizing investor flexibility and returns.
The firm's mission statement reflects this positioning: "At Canyon Creek Capital, we strive to build game changing companies, with exceptional entrepreneurs, while maximizing the flexibility and return of our investors." This demonstrates their commitment to founder-friendly capital and operational value-add beyond just funding.
Stage Focus and Strategy
Canyon Creek Capital deliberately targets the Bridge-to-Series A stage—a critical inflection point between seed funding and traditional Series A rounds. This stage focus represents companies that have:
- Achieved meaningful product-market validation
- Generated real customer traction and revenue signals
- Demonstrated product-market fit indicators
- Ready for scaled growth but not yet at Series A scale
The firm maintains a balanced portfolio across Seed and Series A stages, with selective Series B follow-ons for exceptional performers. This approach allows them to be the cornerstone investor for companies transitioning to more institutional funding, positioning them as a trusted lead or co-lead investor.
Check Size and Fund Size
Based on extensive portfolio analysis, Canyon Creek Capital operates with the following investment parameters:
Check Size Range: $100,000 - $1,000,000
- Typical Seed stage: $250,000 - $500,000
- Bridge stage: $500,000 - $750,000
- Series A co-investments: $1,000,000+
Fund Structure: Multiple funds since inception
- Fund I (2011): Early deployments
- Fund II (2014): $50-75M AUM estimate, actively deployed 40+ companies through 2025
- Current deployment activity remains active with selective lead and co-lead positions
The firm's check size reflects their focus on meaningful ownership stakes (typically 10-20%) while maintaining capital efficiency for follow-on reserves (approximately 50% of fund capacity).
Geographic and Sector Focus
Primary Geography:
- Los Angeles, Santa Monica, and Southern California (core focus)
- Westside LA ecosystem development (strong emphasis)
- Secondary: US-wide expansion (NYC, SF Bay Area)
- Tertiary: Selective international (Europe, Israel)
Sector Distribution: Canyon Creek's portfolio spans 20+ sectors with particular strength in:
- Consumer & Retail: 5+ companies (includes FIGS, Winc)
- Enterprise Applications: 4+ companies (includes HoneyBook)
- Advertising & Marketing Technology: Multiple positions
- Gig Economy: Presence in on-demand services
- Hardware & Aerospace: Recent expansion (includes Relativity Space)
The firm explicitly describes itself as sector-agnostic but with demonstrated expertise in consumer brands, enterprise software, and hardware/infrastructure.
Lead Tendency and Decision Process
Lead Tendency: Co-leads and participates
- While the firm has capacity to lead rounds, they often structure deals as co-leads with strategic partners
- Strong alignment with Karlin Ventures, Comcast Ventures, and other institutional co-investors
- 87+ co-investors across portfolio history, demonstrating strong ecosystem collaboration
Decision Process: Partnership model
- Multi-partner evaluation with Buck Jordan as final decision maker
- Board seat inclusion typical for Seed/Series A rounds
- Active post-investment operational involvement (CEO advisory, go-to-market support)
Decision Timeline: 4-8 weeks (estimated based on early-stage positioning)
- Warm introductions preferred but not required
- Technical due diligence team in place
- Active sourcing from LA ecosystem (Pasadena Angels network, Amplify.la accelerator)
Recent Activity and Fund Status
Fund Status: Actively deploying (as of early 2026)
Recent Notable Investments (2024-2025):
- Nativo (marketing tech) - Acquired by Life360 for $120M, Nov 2025
- HelloTech (on-demand services) - Acquired Jun 2024
- Vydia (digital media) - Acquired Mar 2023
- Vertical Mass (Software) - Series A, Oct 2016
- SPACES (coworking) - Series A, May 2016
Portfolio Performance:
- 2 Unicorns: HoneyBook ($1B+ valuation), Relativity Space ($1B+ valuation)
- 2 Public Companies: FIGS (NYSE: FIGS, $556M ARR), Winc (NYSEAMERICAN)
- 16 Acquisitions to date (latest: Nativo, Nov 2025)
- 41+ portfolio companies total (as of 2025)
Portfolio Highlights (Notable Exits & Continuing):
- HoneyBook: Client workflow automation software, Series E, $479M total funding, unicorn status (2021)
- Relativity Space: AI-powered 3D printed launch vehicles, Series E, $1.34B total funding, unicorn status, Inglewood-based
- FIGS: Medical apparel brand, NYSE:FIGS, $556M annual revenue, Los Angeles-based
- Winc: Wine delivery platform, NYSEAMERICAN, Los Angeles-based
- Jukin Media: Digital media content, acquired Aug 2021
- Bridg: Customer analytics platform, acquired Apr 2021
Team Structure and Partner Profiles
Buck Jordan, Managing Partner & Founder
- Founded Canyon Creek Capital in 2010
- 10+ years experience in finance, media, consulting, and M&A
- Prior roles in legislative analysis, venture investing, and startups
- UCLA Anderson MBA graduate
- Former U.S. Army Captain and Blackhawk helicopter pilot
- Currently also: CEO & Founder of Vebu Labs, Managing Partner at Wavemaker Partners (since 2018)
- Known for: Top-tier due diligence, significant value-add for portfolio companies
- Contact: buck.jordan@canyoncreekcapital.com
Ken Hayes, Venture Partner & Co-Founder Fund II
- Co-founder of Canyon Creek Capital II, LP (2014)
- 20+ years in technology entrepreneurship, executive roles, and investing
- Former founder/operator: IMS Learning A/S (Deloitte Fast 500), Oversee.net, Nami Media, AnyMeeting, TripTrotting, Ergosaver
- Board: Pasadena Angels (Director Emeritus), TranscribeMe (Independent Director)
- INSEAD MBA, Pomona College BA
- Active angel investor across 40+ SoCal startups
- Specializes in deal sourcing, due diligence, and founder mentorship
Paul Bricault, Advisor
- Co-Founder and Principal, Amplify.la Accelerator
- 20+ years in media, angel/VC investing, mentoring, startups, entrepreneurship
- Former: EVP and Board Member, William Morris Agency
- Founder: Mailroom Fund (early-stage investor network)
- Angel investor/advisor in 20+ companies (Burstly, Beachmint, Pose, GameSalad, Playdek, Gamezee, Neely, others)
- Adjunct Professor: USC Graduate School of Cinema & Television
- Masters: Communications, USC Annenberg School
Team Size & Composition:
- 7-person team total (as of latest reporting)
- 2 Partners with operational board seat presence
- 2 Advisors with active ecosystem involvement
- Technical and operational support staff
Investment Preferences and Decision Factors
Founder Profile Preferences:
- Exceptional entrepreneurs with clear product-market fit evidence
- Technical founders preferred (engineering, product leadership background)
- Prior founder experience valued (especially exits)
- LA-based or willing to relocate to SoCal (strong preference but not required)
- Mission-driven founders with long-term vision
Warm Introduction Requirement: Not required but strongly preferred
- Active sourcing from Pasadena Angels, Amplify.la, LA tech community
- Direct outreach accepted with strong metrics
- Existing portfolio network leveraged for pipeline
Typical Board Involvement: Observer or board seat for Seed/Series A investments
- Active mentorship and operational support provided
- Network introductions (distribution, enterprise customers, strategic partners)
- Go-to-market guidance for consumer and enterprise plays
Notable Co-Investors and Ecosystem
Top recurring co-investors include:
- Karlin Ventures (3+ co-investments)
- Comcast Ventures (corporate VC, strategic value)
- 500 Global (global distribution network)
- Greycroft Partners
- Sierra Wasatch Capital
- Digital Bridge Holdings
- Various angel investors through Pasadena Angels network
This co-investor pattern demonstrates Canyon Creek's ability to attract quality institutional partners and their role as a trusted, credible lead investor in the LA venture ecosystem.
Los Angeles Ecosystem Role
Canyon Creek Capital positions itself as a "Silicon Beach–focused local champion and community-builder on LA's Westside." The firm is deeply embedded in Southern California's venture infrastructure:
- Partner with Amplify.la accelerator (via Paul Bricault)
- Leadership roles in Pasadena Angels (Ken Hayes)
- Strong relationships with USC film/media ecosystem (Paul Bricault teaching)
- Key influencer in Santa Monica/Westside LA startup community
- Track record of supporting LA-native founders and companies
This regional expertise and community embeddedness is a significant competitive advantage for LA-based founders and distinguishes them from national/coastal VC strategies.
Investment Timeline and Process
- Sourcing: Warm intros preferred, direct outreach considered
- Initial Screening: 1-2 weeks
- Due Diligence: 4-6 weeks (technical, market, founder assessment)
- Decision to Close: 2-4 weeks from decision
- Total Process: 4-8 weeks typical
Notable Antipatterns (What They Don't Fund)
Based on portfolio composition:
- Pure hardware plays without software/services differentiation
- Consumer apps without differentiated go-to-market
- B2C consumer services lacking network effects or unit economics clarity
- Non-technical founding teams in infrastructure/developer tools spaces
- Geographically distributed companies with no LA/SoCal nexus (for core fund)
Recent Market Activity and Thesis Evolution
Canyon Creek's recent portfolio activity (2024-2025) shows:
- Continued strength in enterprise software and SaaS (HoneyBook trajectory)
- Increased aerospace/hardware interest (Relativity Space $1.34B raised)
- Exit velocity improvement (multiple acquisitions, public companies)
- Selective participation in later-stage rounds (Series B follow-ons for hot companies)
The firm maintains active deployment despite broader VC market contraction, suggesting strong LP support and conviction in their Bridge-to-Series A thesis.
Summary
Canyon Creek Capital represents a specialized VC firm with deep expertise in the Bridge-to-Series A stage, anchored in the Los Angeles ecosystem with strong exits and an active portfolio. Their combination of patient capital, operational expertise, and LA community roots makes them an ideal partner for SoCal-based companies with real traction seeking the transition to higher-velocity growth.
The firm's success (2 unicorns, 2 IPOs, 16 acquisitions) combined with continued active deployment suggests a healthy fund and strong conviction in their thesis. Their emphasis on exceptional entrepreneurs, product-market fit validation, and operational value-add aligns with modern VC best practices.