Alpaca VC Research
Alpaca VC is a founder-focused venture capital firm specializing in the intersection of the physical and digital worlds. Founded in 2012 by former entrepreneurs who deeply understand the startup journey, Alpaca backs technology companies that reshape foundational industries: real estate, commerce, manufacturing, energy, logistics, and agriculture.
Investment Thesis & Vision
Their core conviction is that founders are the best leaders, and they provide not just capital but operational guidance, strategic connections, and downstream capital access to help founders scale from 0 to 1 and beyond. The firm's thematic approach is research-driven through their proprietary Field Studies program, which systematically investigates industries to identify white space and emerging opportunities. Their investment philosophy centers on the principle that 'the startup journey is better together' – they view themselves as deep partners committed to long-term value creation rather than quick exits.
Investment Focus & Sectors
Alpaca VC maintains a broad mandate spanning multiple foundational industries including:
- Real Estate (PropTech): Construction technology, real estate marketplaces, smart access systems, commercial appraisals, property management, and home equity financing (Compass, Crexi, Latch, Point, Prevu, Bonus Homes, HouseCanary)
- Commerce Enablement: Supply chain optimization, e-commerce infrastructure, marketplace platforms, and consumer goods (Transfix, Pack, TOOLBX, Chicory)
- Logistics & Supply Chain: Freight matching, warehouse automation, and last-mile delivery (Fetch Package, Ocean Freight Exchange)
- Energy & Sustainability: Renewable infrastructure, EV charging, and carbon reduction (Public Grid, Xeal, Carbon Title, EV Realty)
- Consumer & Commerce: ClassPass, Monument, Minibar Delivery, Morty, Zopa, Zeel
- Advanced Manufacturing & Robotics: Diamond Age (robotics), Applied Atomics (SMRs), automation platforms
- Agriculture & Food: Brad's Plant Based, Imperfect Foods
- Web3 & Gaming: Sandbox, Gameflip, Venly, Animoca Brands
Stage Focus & Check Size
Early Stage (Primary): Pre-seed and seed-stage investments of $500K-$2M for startups with exceptional founder-market fit. Growth Stage (Secondary): Series B and beyond at $2M-$5M. Total fund commitments exceed $194M with Fund III ($78M) closed October 2023.
Team & Leadership
Ryan Freedman (GP): Co-founder of Alpaca VC, CEO of Corigin ($600M AUM real estate firm), pioneer of co-living space, co-founder of Coral Capital ($1.5B in small business financing).
Aubrie Pagano (GP): Serial commerce operator, founder and sold Bow & Drape (acquired by Win Brands 2019, 350+ retail locations), angel investor at XFactor Ventures.
David Goldberg (GP): Co-founder of Alpaca VC, former CEO of FreshNeck (subscription neckwear), former ADV prosecutor and investment banker.
Daniel Fetner (GP): Two-time founder, co-founded Soil Connect (soil/aggregates marketplace), deep PropTech expertise, Real Estate Private Equity and Investment Banking background.
Josh Jagota (Principal): MBA from Wharton, led team at The MBA Fund, first employee/Chief of Staff at Dwelling, previously at Betterment ($50B AUM).
Ray Updyke (Senior VP Operations & Finance): Former CFO/CCO of Ampfield Management, Jefferies experience, CPA and CFA charterholder.
Lorraine Sanders (Head of Content): Longtime journalist (15+ years startup coverage), podcast host (400K+ downloads), content creator for Kayak/Travelocity.
Lead Tendency & Decision Process
Alpaca VC both leads and follows rounds depending on stage. At early stage (Seed) they frequently lead, bringing operator expertise to structure rounds. Partnership-focused decision process: GPs make decisions based on founder quality, market timing, and operational fit.
Recent Activity & Fund Status
Fund III ($78M) actively deploying with recent investments: Ultimarii (Sep 2025), Applied Atomics (SMRs), Autopoiesis Sciences (AI superintelligence), Optiversal (AI retail), Transfix (logistics AI), OpenSpace (construction analytics).
Notable exits: Compass (IPO candidate), LendingClub (scale), ClassPass (millions of members), Minibar (M&A), Wheels Up, Monument.
Founder Preferences & Engagement
Seek founders with: entrepreneurial DNA, operational excellence, market insight, coachability, long-term vision. Support includes strategic capital, downstream capital access, operational guidance, customer introductions, and OneHerd portfolio ecosystem access.
Geographic Focus
Headquarters: New York, New York. Primary markets: US (NYC, Silicon Valley, emerging hubs) with selective international focus. Strong investment across foundational industries globally.